We are very proud that our SolarWorks campaign has been shortlisted in the category Campaign of the Year for the Digital Communication Awards 2022!
SolarPower Europe’s campaign SolarWorks was developed in collaboration with Grow with Google. The campaign aims to showcase the vast array of opportunities and careers that exist within the solar sector, and connect potential solar workers with the right training to get them started.
Today, solar is the cheapest, most easily deployed clean energy technology, set to become the leading energy source in Europe by 2030. As solar grows, we need a robust and diverse workforce of skilled solar workers to help deliver accelerated deployment.
To inspire the future solar workforce, we produced videos in the solar markets where we expect major solar growth in the coming years: France, Germany, Poland, the Netherlands and Spain. We visited these countries and talked to solar workers about their experience and advice on how to start a career in solar. The video series tells the stories of current solar workers on various sites, from an agri-PV plant, floating solar installation to manufacturing facility, where they share their experience and advice on kickstarting a solar career.
Find out more about the campaign and watch the videos here.