Everybody wants (balcony) solar!

Interview with co-founder of We Do Solar, Karolina Attspodina

Everybody wants solar – but what happens if you don’t own your own home, or you don’t have your own roof because you live in an apartment building? In a city?

In this episode, we chat with co-founder of German start up We Do Solar, Karolina Attspodina, about their vertical solar solutions or ‘balcony solar’. This innovative concept allows more and more people living in apartments to benefit from their own home-grown solar energy.


As we continue through times of energy and climate crises, the versatility of solar will continue to help us on all fronts. But what hurdles must be overcome?


Climate journalist, Anna Gumbau, and SolarPower Europe Policy Director, Dries Acke, are your hosts for this episode, where we explore the story of a Ukrainian solarpreneur and uncover what balcony solar really is, how it works, and what is in store for the future!

About our guest:

Karolina Attspodina is a serial entrepreneur with over 12 years of experience in the Tech industry. 

She has 10 years of experience in business management and technology sales for SaaS companies. She co-founded the TargetSummit conference, which focuses on mobile app technology. Karolina has worked for a number of global SaaS companies that lead the way in innovation technologies and has been mentoring a number of startups around the globe.


Karolina is helping to build the local tech ecosystem in Germany via her extensive network by enabling corporates and startups to collaborate. 

Karolina is an active speaker and sales coach, helping founders to set up processes for analytics and sales. 


She is passionate about technology and innovation, and mentors local & international startups on digital growth strategies and new market entries.


In September 2021, together with Qian Qin, a serial entrepreneur and ex-Managing Director of BSH Digital Ventures GmbH, she founded a solar tech startup WeDoSolar. Its balcony solar solution enables the users to lower their dependence on grid energy while also reducing CO2 footprint by up to 600kg and saving up to 25% of annual electricity costs.


Karolina is a passionate supporter of sustainable green innovations that help fight climate change and pollution. 

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